Signature Keynotes
1. The 5% Pattern: What World-Class AI Adoption Actually Looks Like
Most organisations are spending big on AI and getting small returns. A handful aren’t. Drawing on global data and his work with enterprise and government leaders, Mark unpacks what the top 5% of organisations are doing differently to extract real ROI. Spoiler: it’s not the tech stack. It’s how they make decisions, allocate accountability, and rebuild their operating model around intelligence as a capability, not a tool. Audiences leave with a diagnostic they can run against their own organisation by Friday.
Best for: C-suite audiences, boards, executive offsites, industry summits.
2. Both Intelligences: Leading in the Age of AI
AI doesn’t just change what your organisation does. It changes what leadership is. Mark calls it leading “both intelligences”: the discipline of orchestrating human and artificial intelligence as a single system. This keynote unpacks why the leadership playbook built for the last century is now actively dangerous, what the next generation of leaders needs to learn fast and unlearn faster, and why the executives who get this right will quietly compound advantage while everyone else is still talking about tools.
Best for: leadership conferences, executive education, HR and people leader audiences, board strategy days.
3. The Human Problem: What the Data Says About AI Adoption
After three years of enterprise AI rollouts, the data tells a clear story: the organisations getting traction are the ones treating AI as a human problem, not a technical one. Mark walks through what the global adoption data actually shows, why most change programs are aimed at the wrong layer of the organisation, and how to redesign AI transformation around the only variable that consistently predicts success: people. Provocative, evidence-rich, and built to shift the room.
Best for: transformation leaders, CHROs, change leaders, sector conferences, government audiences.
